Proving creative impact for leading brands
“It was important to explore creating different types of content, testing it, and having the different proof points to say: we know for a fact this is what works the most. With Swayable, DoorDash is able to have a higher degree of confidence that when we put an ad in-market, we will shift opinions.”
Maura McGill, former Global Head of Paid Media, DoorDash
“Putting completed work before focus groups takes time and money. When we began talking about our plans for this campaign, Swayable told us about testing concepts first. This effort started off with a huge save to our budget by unlocking ideas we didn’t know we had.”
Mike Jensen, Senior Brand Manager, Thomas’ English Muffins
“We’ve done creative testing in the past, but through longer processes like Kantar reporting and brand health tracking on a quarterly basis. Being able to test something and have answers back within a matter of hours or a couple of days has been incredibly valuable.”
Lauren Riker, Global Marketing Manager,
New Balance