Swayable helps teams dramatically increase the impact of the stories they tell through messages that are honest, powerful, and persuasive. Our clients include major brands, agencies, foundations, and political campaigns across the globe. Learn how brands and organizations use our platform to improve campaign outcomes.
2026 campaign planning is now well underway for marketers. To support their creative testing programs, Swayable’s R&D teams have been continually enhancing…
Read More about What’s New at Swayable: AI Updates for 2026—And BeyondAcross our partnerships at Swayable, we’ve seen a clear trend of strategically minded marketers using AI to accelerate marketing operations, from content…
Read More about Inside Swayable’s AI Analysis Factory: Advancements That Accelerate Creative Testing ProgramsAt the height of summer, the team at Swayable has been thinking about what truly builds a quality creative testing experience. And…
Read More about What’s New at Swayable: July Product UpdatesAs we head into summer, brands are already pre-testing their creative concepts for fall and winter campaigns. Our team at Swayable is…
Read More about What’s New at Swayable: June Product UpdatesMeasuring brand lift is paramount for marketers to prove their campaigns are worth the investment. The ability to test ideas and gather…
Read More about Swayable 101: A Quick Guide to the Gold Standard for Creative TestingSwayable is an ad testing platform that pre-tests messages and creative to identify what stories change minds and who they persuade, before…
Read More about What is Randomized Controlled Trial (RCT) Methodology?We recently sat down with Swayable CEO & Co-founder James Slezak, CEO for the Swayable Insights webinar, “How To Build An Agile…
Read More about How To Build An Agile Creative Testing Program For Your Brand: Webinar RecordingWhat is a randomized controlled trial, and why are they important in market research? more Swayable CEO James Slezak joined Advertising Week…
Read More about 6 Insights Creatives Need to Know about Randomized Controlled TrialsIf you’ve just learned about Swayable—or you’re not quite familiar with how our creative testing platform works—you’ve landed in the right place.…
Read More about Frequently Asked Questions About Swayable
