Cannes Lions Day 2: How Can Data and Creativity Work Together?
Can data and creativity work together? Swayable held a talk in Cannes with the Association of National Advertisers‘s Bob Liodice, McKinsey &…
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Swayable helps teams dramatically increase the impact of the stories they tell through messages that are honest, powerful, and persuasive. Our clients include major brands, agencies, foundations, and political campaigns across the globe. Learn how brands and organizations use our platform to improve campaign outcomes.
Cannes Lions Day 1: How Will AI and Creative Work Together?
If there’s one topic of the year, it’s AI. So it made sense to discuss how AI will affect marketing and creativity…
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Does social impact work for Super Bowl ads?
Do commercial ads that center on social impact work? more Earlier this year, Swayable partnered with client Incite Studio to test 30…
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How did Nike’s Kaepernick TV ad affect political views?
A new ad from Nike featuring Colin Kaepernick set to air on the NFL’s opening telecast tonight is doing more than just…
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