Swayable helps teams dramatically increase the impact of the stories they tell through messages that are honest, powerful, and persuasive. Our clients include major brands, agencies, foundations, and political campaigns across the globe. Learn how brands and organizations use our platform to improve campaign outcomes.
Big ideas that are tested before deploying media dollars. Creative teams that are free to take risks and push boundaries. Marketing campaigns…
Read More about The Rise of Agile Marketing: How Brands Are Revolutionizing CampaignsAgile Marketing is more than a buzzword; it’s a powerful approach emphasizing flexibility, rapid iteration, and data-driven decisions. After all, if you…
Read More about How to Implement Agile Marketing for Better CampaignsIn a recent talk at MIT, Swayable’s CEO & Founder James Slezak explores how persuasion is transforming modern marketing. more James shares…
Read More about Swayable x MIT: CEO & Founder James Slezak’s Guest LectureWill traditional policy-oriented ads help elect Vice President Kamala Harris, or will those rooted in storytelling be more persuasive in shifting voters’…
Read More about Election ‘24 Stories That Win: Story vs. PolicyIn a Swayable Insights webinar, “New Balance x Swayable: Embracing Data-Driven Marketing Strategies,” Chrissie Szymanski and Lauren Riker from New Balance reveal…
Read More about From Global Campaigns to Product Ads: New Balance’s Data-Driven Marketing ApproachAt this year’s SXSW, Swayable invited Erin McDonough, Vice President of Global Strategy and Insights at Paramount Pictures & Tatenda Musapatike, Founder…
Read More about Swayable @ SXSW: Panel with Paramount & Voter Formation ProjectJoin Maura McGill, Head of Policy Paid Media for DoorDash, as she sits down with Swayable CEO James Slezak at Advertising Week…
Read More about Advertising Week: How DoorDash Used Creative Pre-TestingWe recently sat down with Swayable CEO & Co-founder James Slezak, CEO for the Swayable Insights webinar, “How To Build An Agile…
Read More about How To Build An Agile Creative Testing Program For Your Brand: Webinar RecordingSwayable’s James Slezak hosted a talk, “Using AI to persuade ethically”, at Web Summit Rio with the Financial Times‘ Cristina Criddle. James…
Read More about Swayable’s Web Summit Keynote
